NFC Stickers for Lost Golf Clubs
Alkmaar; February 19, 2020
TiH! is happy to bring out NFC stickers that personalize your golf club. When the sticker is tapped by a smartphone, the phone shows your contact details and you will be contacted automatically by e-mail.
TiH! is pleased to release the so called “I AM LOST” NFC stickers that personalize golf clubs. The stickers are the solution to a well-known problem of “lost” golf clubs. Market research shows that 60% of golfers have left clubs behind while playing.
With the NFC technology (Near Field Communication), the finder of the golf club will inform you about your lost golf club, simply by tapping the sticker with a smartphone. As simple as you also tap for a digital payment. The owner will receive an e-mail in which the finder informs you how he can contact you.
One of TiH! customers Pitchfix, market leader for golf green related products in Europe and Asia, acknowledged the problem of “Losing another golf club”. TiH! a reputable developer of NFC applications, were asked to make a solution.
“The I AM LOST sticker is our first NFC enabled product in a series. We are enthusiastic about the possibilities that TiH! and NFC offer to further improve the user functionality of our products, “says Bart Fokke, CEO of Pitchfix.
“With NFC we can offer active digital experiences that serve as personalized, one-to-one communication channels. It creates a new channel – a completely separate and controlled communication channel that is in direct contact with golfers and golf companies” adds Fokke.
The sticker measures 24 * 40 mm and is waterproof, durable and clearly visible. Registration is done via a smartphone tap, but only the e-mail address is made known to the golf club’s “finder”.
As a partner of Bluebite.com – a company that powers digital experiences that connect brands and consumers – TiH! helps brands and retail organizations to better meet the needs of modern consumers. TiH! is a specialist in access to information via mobile devices and NFC. Our international network team has more than 50 years of combined experience in the field of digital marketing, both with the supplier and with the partner. This enables us to consult and serve our partners based on in-depth knowledge of the industry. You receive strategic advice from the best in the business world. For further information go to thisishenk.com.
Founded in 2005, Pitchfix is the market leader for switchblade divot tools and other golf green related products in Europe and Asia and is renowned for its high standards in design and product quality. It aims to be the market leader in divot tools and other golf related products in the United States by designing, manufacturing and distributing an ever-growing line of high quality and innovative European designed products through selected distribution partners.
Pitchfix currently offers an array of diverse and innovative products for golfers worldwide: Fusion 2.5 Divot Tool; Fusion Single Pin Divot Tool; Original Divot Tool; Twister 2.0 Divot Tool; Classic Divot Tool; Hybrid Divot Tool; New Hybrid 2.0 and the XL 3.0 Divot tools; Alignmee Ball Alignment Tool and Hat Clip with Ball Marker.
Pitchfix currently has operational and manufacturing facilities in Hong Kong, China, the Netherlands and the U.S. In the U.S. the company operates three fulfillment centers to facilitate custom order processing and fulfillment. Custom orders are fulfilled within two to six days of receipt. For further information go to pitchfixusa.com.
Near Field Communication is a technology standard based on Radio Frequency Identification (RFID) that does not require an internal power source to function and can transmit information wirelessly over small distances. As a result NFC opens up new possibilities for consumer goods.
NFC tags usually take the form of a sticker. While their appearance may seem unimpressive, their power comes from simplicity. This means they can be used in places other technologies can’t.
Each sticker is made up of two components that work together to form a functional device. Those are the antenna, and a small system on a chip (SoC).
During an interaction, the antenna picks up an external signal and activates the SoC. The SoC includes a tiny CPU (central processing unit) and memory for storing information. The amount of memory is dependent on the tag but typically ranges from 48 bytes to 1 megabyte.
Due to the relatively small amount of memory available, NFC tags are usually “encoded” to a URL or other text record. The NFC Data Exchange Format (NDEF) standard defines how this text is formatted to ensure interoperability between NFC chips and the devices scanning them.